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Follow-up With Real Estate Prospects the Right Way

Posted by Z57 Marketing Team on May 24, 2017 7:10:00 AM

Did you know that 48% of salespeople never follow up with a prospect? That is a staggering percentage of potential business that is being missed out on. Now let me ask you this - would you consider being a real estate agent a sales job? Following up with prospects is important in order to build a relationship so that eventually, when the prospect is ready, you can gain their business.

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Topics: Lead Generation

5 Tips for Earning the Trust of FSBO Sellers

Posted by Emily Murray on May 23, 2017 5:15:00 AM

Let’s face it, winning the trust of FSBOs won’t happen overnight. Wait! Don’t stop reading! This doesn't mean that you should stop pursing these highly-motivated seller leads. It’s all about patience, providing value, developing trust and following up.

On average most FSBO prospects aren’t actually ready for a listing appointment until the fifth or sixth contact!

It’s not an instant process by any means, but there are several things you can do to increase your chance of success in the long run.

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Topics: Real Estate Marketing, Practical Advice for Realtors

How To Avoid Real Estate Blog Topic Fails

Posted by Z57 Marketing Team on May 22, 2017 7:32:00 AM

Coming up with real estate blog ideas can often be more work than writing the actual blog. It is because of this challenge that a lot of real estate agents, and business people in other industries alike, struggle to see results from their hard work. Here’s a clue - it’s not just about the title of your blog… it’s about the content too! If you aren’t producing content that your website or social media visitors care about, then you are really just wasting your time blogging.


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Topics: Real Estate Marketing

Get More Instagram Followers For Your Real Estate Business

Posted by Z57 Marketing Team on May 17, 2017 7:33:00 AM

Getting more followers on social media can help your brand become more visible and well known. With more than 500 million active users on Instagram, this leaves agents like yourself a plethora of potential real estate leads. The question now is, do you know how to make your real estate Instagram following go from zero to hero?

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Topics: Real Estate Marketing, Social Media Marketing

9 Easy Tech Tips for Real Estate Agents

Posted by Emily Murray on May 16, 2017 5:20:00 AM

Strengthening your social media presence doesn’t need to be difficult or time consuming, but let’s face it, as a real estate agent your days are packed. How are you supposed to make time each day to establish your online presence? This is the conundrum that motivated us to create PropertyPulse. The Z57 Social Auto-Poster feature (included in PropetyPulse) allows for easy integration with your website and even offers the time-saving solution to allow you to automate and schedule customized Facebook posts and tweets.

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Real Estate Video Marketing With YouTube

Posted by Z57 Marketing Team on May 15, 2017 7:16:00 AM

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Topics: Real Estate Marketing, Social Media Marketing

5 Reasons Why Creating a Real Estate Marketing Calendar Helps Your Business

Posted by Z57 Marketing Team on May 10, 2017 7:30:00 AM

I know what you’re thinking - you already have a calendar, so why do you need a real estate marketing calendar? It’s simple - a marketing calendar helps you keep track of all of your marketing efforts in one place. As a real estate agent, you have a lot of things going on at any given time so maintaining a marketing calendar can help keep you organized and on top of the growth of your business.

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Topics: Real Estate Marketing

9 Awesome Ways to Become a Marketing Superhero with Z57’s Social Auto-Poster

Posted by Emily Murray on May 9, 2017 6:15:00 AM

If there’s one word to describe real estate agents across the board it’s “busy.” Between listing appointments, open houses, home showings and client meetings, your day is booked from morning to night. Being busy is great though, it means you are generating a profit, right? The catch 22 is that to maintain this level of success you must constantly be generating new leads. Where do you find those extra hours in the day?

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Topics: Facebook Marketing, Social Media Marketing

Real Estate Blogging for the Pros

Posted by Z57 Marketing Team on May 8, 2017 7:00:00 AM

Real estate agents are always looking for new ways to attract leads. One of the easiest ways to do so is by blogging. Blogging allows you to establish yourself as an industry authority and helps you stand out in a crowd.

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Topics: Real Estate Marketing, Practical Advice for Realtors

Have The Best Real Estate Blog on the Block

Posted by Z57 Marketing Team on May 3, 2017 7:01:00 AM

Is there a marketing channel that can boost site visits, increase lead conversions, and ultimately lead to more sales? Of course there is! Your blog is your way to get people excited about your brand and build it up. There are of course some key aspects to focus on. Making sure that you hit these several areas will ensure you get people coming back to your blogs for more.

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Topics: Real Estate Marketing, Lead Generation

Online Leads for Realtors

Start getting leads with minimal effort!

Did you know that over 51% of the US population uses Facebook! Start using social media to market yourself and your Real Estate brand to generate more leads and referral business. 


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