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How Do New Real Estate Agents Get Their First Listing?

Posted by Pacifico "PJ" Ortiz Luis on Feb 20, 2018 8:28:51 AM

Here is a question most new agents will ask their more seasoned peers: "How did you get your first listing?" We have compiled a list of the most common ways, real estate agents have found seller leads.

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Happy Presidents Day! Here Are Some Fun Facts About Our Mt Rushmore Presidents

Posted by Pacifico "PJ" Ortiz Luis on Feb 19, 2018 7:20:54 AM

Happy Presidents Day from Z57! Want to learn some interesting tidbits about the faces on Mount Rushmore? Read more to learn more!

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Why Lead Capture is Necessary for Real Estate Agents in 2018

Posted by Emily Murray on Feb 16, 2018 7:00:00 AM

The idea of gated content would seem strange to home owner’s and buyers 50 years ago. Their home search began by picking up the paper and looking at printed home listings. Today’s buyer and seller leads head straight for the internet. Just as you needed to buy the paper back then, leads need to “buy” content now. When I say “buy” however, it’s not actually currency, it’s an information trade of sorts. The lead fills in a lead capture form and in turn, gets to explore the great content provided by, you, the agent.

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9 Places to Hunt for New Real Estate Leads

Posted by Emily Murray on Feb 15, 2018 5:00:00 AM

The crux of your business is getting those new leads. Without them, things would start going downhill real fast, right? As much as the real estate marketing industry is advancing, there are still some important traditional lead-hunting practices that have stood the test of time. Combine these with the today’s more modern practices and you are set to gather new leads from a variety of sources in your farmed area.

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6 Real Estate Valentine Cards to Send to Your Leads

Posted by Pacifico "PJ" Ortiz Luis on Feb 14, 2018 5:08:00 AM

Happy Valentines Day to you, your families, signficant others, and feline companions. Click "Read More" for some cheesy real estate Valentine cards!

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Topics: real estate marketing,

5 Social Media Marketing Tactics to Try in Real Estate This Year 

Posted by Emily Murray on Feb 8, 2018 6:00:00 AM

Marketing is ever-changing, and so is the real estate industry! When you combine these two aspects, it highlights the need to stay on top of your game in all aspects. This requires learning and digesting what’s happening in real estate world and then finding how best to catch the attention of those coveted buyer and seller leads with your marketing. While you likely already have some great insight on the real estate industry in 2018, here are a few social media marketing tactics that can help improve your overall marketing plan for the year. 

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Topics: Social Media Marketing

How Real Estate Agents Can Stand Out Against Online Competition

Posted by Pacifico "PJ" Ortiz Luis on Feb 7, 2018 8:14:41 AM

Some might say that the market is oversaturated with real estate agents. There are so many agents that which agent to use is not always a simple decision by your prospects. This is why you need to stand out above the crowd. We have a few simple tips on how to do that.

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Topics: real estate marketing,

Constellation Real Estate Group is Pleased to Announce Real Estate Digital LLC Acquisition

Posted by Emily Murray on Feb 2, 2018 5:00:00 AM

On February 1, 2018 Constellation Real Estate Group (CSRE) announced, via press release, the acquisition of Real Estate Digital LLC from Xome Holdings LLC. This procurement will exclude its reDataVault product, which Xome will maintain ownership of.

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Topics: Message From Z57

Be More Engaging with Your Real Estate Facebook Posts in 2018 and Here’s How You’ll Benefit

Posted by Emily Murray on Feb 1, 2018 5:00:00 AM

When it comes to thriving in the post-apocalyptic Facebook world, engagement is the name of the game. We mentioned our thoughts on the recent Facebook algorithm update in a post earlier this week, as a reminder, on January 11th, a Facebook Newsroom article announced 2 main algorithm changes:

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Topics: Facebook Marketing

The 4 Fundamentals of a Solid Real Estate Website

Posted by Pacifico "PJ" Ortiz Luis on Jan 31, 2018 6:00:00 AM

One common misconception about real estate websites is that it needs to be the Mona Lisa before you start promoting people to go to it. However...aesthetics are not the reason somebody goes to (or leaves) your real estate website. They go to your website to find HOMES.

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Topics: online marketing, real estate marketing,

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