Does this all beg the question “where do I get this fresh content”? There are lots of ways to get good content, but one of the best sources of real estate information is to draw on your own knowledge and experiences. After all, you’re the expert right? It doesn’t take much time to develop your own content and it shows your prospects that you really know what you are doing.

Here’s a tip for a fresh topic that is on many of your prospect’s minds these days, or at least would be if they knew about it – the First-Time Homebuyer Tax Credit. Put a new page on your website that describes in brief what the credit is and who might qualify for it. If you have the ability to add a lead capture form to the page, add it and ask your prospects to contact you for more information or to find out if they qualify.

If you don’t already know all the details you can get more clarity from the article below from NAR:

http://www.realtor.org/home_buyers_and_sellers/2009_first_time_home_buyer_tax_credit?lid=ronav0019

If you don’t already have information about this on your real estate website, it’s a slam dunk as good, quality content that your prospects are sure to be interested in.