In the marketing world, every holiday is another chance to connect and engage with leads and clients. With a little creativity, and some Halloween spirit, these 5 spooky-themed marketing ideas will make a huge hit.
1. Halloween Pop-By Gift
Pop-by gifts are the perfect way to check-in and remind your leads that you are their best resource in the real estate industry. This doesn’t mean you can’t have fun with your marketing though! Create a small giveaway bag with a pumpkin scented candle and some candies, or perhaps a pumpkin with your business card or contact information attached.
2. Door Hangers
Door hangers are also an effective way to keep your business top of mind. Create some Trick-or-Treat themed door hangers and canvas your local neighborhood. These low-cost print materials are much more noticeable than a postcard or other direct mail marketing material that can get lost in the shuffle of bills and junk mail.
3. Marketing Email Campaign
Whether you have an upcoming Open House to promote, a blog to send, or simply want to wish your leads and clients a Happy Halloween, now is the time for a spooky themed email marketing campaign. From the image to the content you write, have fun with it!
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4. Trick or Treat Bags with Business Cards
No matter your age, we all love Trick or Treating! Create Trick-or-Treat bags to keep in our office when leads and clients stop by.
5. Encourage Costume Photo Sharing on Your Facebook Page
Social media is one of the best ways to increase your engagement with leads, and Halloween is an ideal time to bump up that engagement. People love to share photos of their costumes! Start off by sharing your own on your Facebook business page and encourage all your leads and clients to share their photos on your page as well.
Updated October 2018 with referral links for related blogs