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Brian Lim

Recent Posts

[Real Estate Brand Positioning 101] What is a Brand?

Posted by Brian Lim on Jan 14, 2020 5:00:00 AM

In this article, I will explain branding and the benefits of defining your brand in relation to real estate marketing.

  1. So....What is a Brand?
  2. Branding Case Study
  3. Why Branding is Important
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Topics: Real Estate Marketing, Practical Advice for Realtors

44 Instagram Video Ideas for Real Estate Agents

Posted by Brian Lim on Jan 9, 2020 5:00:00 AM

In this article, I will share 44 Instagram video ideas that real estate agents can use to increase engagement, initiate conversations, and grow their Instagram audience.

  1. Share How To Videos
  2. Showcase Your Active Listings with Video
  3. Demonstrate Your Expertise and Services
  4. Give Viewers a Behind the Scenes Sneak Peak Video
  5. Answer FAQs With a Video
  6. Add Value with Real Estate Tip and Hack Videos
  7. Show Off Your Fun Side with Lifestyle and Hobbies
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Topics: Social Media Marketing, Practical Advice for Realtors

5 Signs Real Estate Agents Should Start Outsourcing Their Social Media Marketing

Posted by Brian Lim on Jan 7, 2020 5:00:00 AM

In this article, I will share 5 signs real estate agents should start outsourcing their social media marketing. The signs include:

  1. You’re Posting on Social Media Inconsistently
  2. You Don’t Have Enough Time for Social Media
  3. You Don’t Have the Social Media Skill Set
  4. You’re Not Creative Enough
  5. You Don’t Have the Proper Social Media Resources
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Topics: Practical Advice for Realtors

2020 Real Estate Generational Trends for Baby Boomers, Gen Xers and Millennials

Posted by Brian Lim on Jan 2, 2020 1:52:05 PM

In this article, we’ll look at the three largest generations in real estate: Baby Boomers, Gen X, and Millennials to predict their trends, housing preferences, percentage of buyers/sellers, median household income, top reasons for purchasing a home, and additional fun facts.

  1. The Baby Boomer Generation
  2. Generation X
  3. The Millennial Generation
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Topics: Practical Advice for Realtors

How to Enhance the Top 5 Types of Real Estate Relationships

Posted by Brian Lim on Dec 31, 2019 8:00:00 AM

In this article, I will share the 5 most important types of real estate relationships and ways to enhance those relationships.

  1. Connect with Yourself
  2. Build Stronger Relationships with Coworkers and other Agents
  3. Meet More People and Become Friends with Them on Facebook
  4. Stay Top of Mind with Your Sphere of Influence
  5. Nurture Key Business Partners
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Topics: Practical Advice for Realtors

How Real Estate Agents Can Spend The Holiday Alone

Posted by Brian Lim on Dec 24, 2019 8:15:00 AM

In this article I will share ways real estate agents can spend their holidays alone.

  1. Mental Check Yourself
  2. Get Your Muscles Loose and Dopamine Flowing
  3. Breakfast of Holiday Champions
  4. The Rest of the Holiday Day
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Topics: Practical Advice for Realtors

28 Holiday Social Posts for Real Estate Agents

Posted by Brian Lim on Dec 19, 2019 8:00:00 AM

 

The holidays are right around the corner! That means it's time for you to stock up on holiday content! In this article, I will share holiday content that you can post on social media to increase engagement.

  1. Reuse our holiday eCards from 2018 (Includes 12 Holiday eCards)
  2. Use funny holiday social media posts (Includes 5 Holiday Social Posts)
  3. Download these conventional holiday eCards (Includes 10 Holiday eCards)
  4. Share the Amusing Holiday Riddles infographic
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Topics: Social Media Marketing, Lead Generation, Downloadable Content

5 Facebook Trends Real Estate Agents Should Leverage in 2020

Posted by Brian Lim on Dec 12, 2019 8:00:00 AM

Facebook is always evolving and adding new features. In this article, I will share 5 Facebook trends that real estate agents should leverage to get the most out of Facebook:

  1. Go Mobile or Go Home
  2. Mobile Video Killed the Radio Star
  3. Chatbots Rise!
  4. Glory to Facebook Stories
  5. Don't Kill The (Facebook) Messenger
  6. [Complimentary Download] 2020 Facebook Guide for Real Estate
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Topics: Facebook Marketing, Social Media Marketing

How to Invite Friends to Like Your Facebook Business Page - The Right Way!

Posted by Brian Lim on Dec 3, 2019 4:00:00 AM

In this article, I will share best practices for sending Facebook Business Page invites to help you convert the most friends into followers on Facebook.

  1. Set Up Your Facebook Business Page
  2. Segment Your Audience
  3. Personalize Your Invitation
  4. Send Your Invitations
  5. Follow Up With New Fans
  6. [Download] The Facebook Checklist
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Topics: Real Estate Marketing, Facebook Marketing, Social Media Marketing

21 Black Friday Deals for Agents and Closing Gifts

Posted by Brian Lim on Nov 28, 2019 4:30:00 AM


In this article, I will share 21 Black Friday deals that real estate agents can use or gift to their clients as a closing gift.

  1. Smart Locks
  2. Wireless Sound Systems
  3. Smart Thermostats
  4. Smart Doorbell
  5. Smart Speaker
  6. HD TV's
  7. Robot Vacuums
  8. For Agents
Read More

Topics: Real Estate Marketing

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