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Brian Lim

Recent Posts

Connecting With Consumers: Personalized Conversations and a Tech-Forward Approach

Posted by Brian Lim on Jun 16, 2020 4:00:00 AM

Check out the new article just published in RISMedia featuring our very own Jack Markham!

Connecting With Consumers: Personalized Conversations and a Tech-Forward Approach >>>

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[Real Estate] How to be a Neighborhood Leader During the Coronavirus Pandemic

Posted by Brian Lim on Mar 31, 2020 5:00:00 AM

The United States has become the epicenter of the Coronavirus pandemic. With over 150,000 confirmed cases, 2,810 related deaths – we account for 20% of confirmed cases and 7% of total deaths around the globe. According to a Dr. Fauci, Director of the National Institute of Allergy and Infectious Diseases, during an interview, things are going to get worse unless we practice good hygiene and  “lower the curve” through “social distancing” – two new phrases that have become widely popular in recent weeks.

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Topics: Practical Advice for Realtors

67 Real Estate Poll Ideas for Instagram Stories [43 Downloadable Poll Posts]

Posted by Brian Lim on Mar 24, 2020 4:17:00 AM

In this article, I will list examples of real estate poll ideas for Instagram Stories that you can post to your Instagram account. You can share these posts with your own photos or download and use our photos that we created for you.

  1. Real Estate Poll Ideas for Landscaping
  2. Poll Ideas for a Home’s Exterior
  3. Poll Questions for Interior Design
  4. Poll Questions to Understand Local Points of Interests
  5. Real Estate Related Poll Questions
  6. Poll Questions for Open Houses or Walkthroughs
  7. Fun Fact Polls About Real Estate
  8. Name This House Poll Questions
  9. Poll Questions About a Product
  10. Instagram Poll Posting Instructions
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Topics: Real Estate Marketing, Facebook Marketing, Social Media Marketing

Can You Decipher These Real Estate Emoji Codes?

Posted by Brian Lim on Mar 10, 2020 5:00:00 AM

Ever wish you could be Robert Langdon trying to decipher the codes and symbol's in Dan Brown's the Da Vinci Code? How about Ron Swanson as he solves riddles during Ben's scavenger hunt like on the show Parks and Rec? Maybe you've imaged going on a national treasure hunt like Nicholas Cage? If you said yes to any of these - and even if you said no - this will be a fun game for you. 

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12 Instagram Tips for Real Estate Agents

Posted by Brian Lim on Feb 4, 2020 5:30:00 AM

In this article, I will share 12 Instagram tips that every real estate agent should follow. These tips include best practices to grow your Instagram audience, increase engagement, optimizing posts, and general strategies to improve your real estate account on Instagram.

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Topics: Real Estate Marketing, Practical Advice for Realtors

[Real Estate Brand Positioning 101] Building Your Brand Framework

Posted by Brian Lim on Jan 30, 2020 6:00:00 AM

In this article, I will share a brand framework and how real estate state agents can complete one. Once they've completed a brand framework, they'll understand their brand, target market, value proposition, and more.

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Topics: Real Estate Marketing, Practical Advice for Realtors

[Real Estate Brand Positioning 101] What is a Brand?

Posted by Brian Lim on Jan 14, 2020 5:00:00 AM

In this article, I will explain branding and the benefits of defining your brand in relation to real estate marketing.

  1. So....What is a Brand?
  2. Branding Case Study
  3. Why Branding is Important
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Topics: Real Estate Marketing, Practical Advice for Realtors

44 Instagram Video Ideas for Real Estate Agents

Posted by Brian Lim on Jan 9, 2020 5:00:00 AM

In this article, I will share 44 Instagram video ideas that real estate agents can use to increase engagement, initiate conversations, and grow their Instagram audience.

  1. Share How To Videos
  2. Showcase Your Active Listings with Video
  3. Demonstrate Your Expertise and Services
  4. Give Viewers a Behind the Scenes Sneak Peak Video
  5. Answer FAQs With a Video
  6. Add Value with Real Estate Tip and Hack Videos
  7. Show Off Your Fun Side with Lifestyle and Hobbies
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Topics: Social Media Marketing, Practical Advice for Realtors

5 Signs Real Estate Agents Should Start Outsourcing Their Social Media Marketing

Posted by Brian Lim on Jan 7, 2020 5:00:00 AM

In this article, I will share 5 signs real estate agents should start outsourcing their social media marketing. The signs include:

  1. You’re Posting on Social Media Inconsistently
  2. You Don’t Have Enough Time for Social Media
  3. You Don’t Have the Social Media Skill Set
  4. You’re Not Creative Enough
  5. You Don’t Have the Proper Social Media Resources
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Topics: Practical Advice for Realtors

2020 Real Estate Generational Trends for Baby Boomers, Gen Xers and Millennials

Posted by Brian Lim on Jan 2, 2020 1:52:05 PM

In this article, we’ll look at the three largest generations in real estate: Baby Boomers, Gen X, and Millennials to predict their trends, housing preferences, percentage of buyers/sellers, median household income, top reasons for purchasing a home, and additional fun facts.

  1. The Baby Boomer Generation
  2. Generation X
  3. The Millennial Generation
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Topics: Practical Advice for Realtors

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