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Pacifico "PJ" Ortiz Luis

Pacifico

Recent Posts

3 Ways to Organize Your Real Estate Leads Using a CRM

Posted by Pacifico "PJ" Ortiz Luis on Dec 6, 2018 7:30:00 AM

Are you the type of real estate agent that can put names to faces easily? What if you have never seen that person’s face? How do you build rapport with home buyers or sellers that you have only corresponded with through email or talked to on the phone?

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Is it Crazy to Find Real Estate Leads on LinkedIn?

Posted by Pacifico "PJ" Ortiz Luis on Nov 28, 2018 7:30:00 AM

Read any social media marketing article and they will continue to highlight the importance of Facebook and Instagram. Other platforms such as Pinterest and YouTube can be utilized to the same efficiency...but what about LinkedIn?

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Topics: Social Media Marketing

4 Ways Real Estate Agents Can Be Effective with Gratitude

Posted by Pacifico "PJ" Ortiz Luis on Nov 21, 2018 7:30:00 AM

To be thankful, real estate agents must have gratitude. What does that mean?
What does it really mean to be thankful as a real estate agent? Do you show your gratitude to your past clients? Is it effective? Do they know that you genuinely appreciate their business and support?

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Topics: Practical Advice for Realtors

5 Excuses That Real Estate Agents Should Stop Using

Posted by Pacifico "PJ" Ortiz Luis on Nov 14, 2018 7:30:00 AM

We have heard it all. We have heard all the reasons that real estate agents will use as a scapegoat for them not achieving success. Let's remove that coat of sugar from our analysis, and unveil the bitter truth behind these excuses...and how to overcome them.

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Topics: Real Estate Marketing

Now Is The Time to INCREASE Your Real Estate Marketing

Posted by Pacifico "PJ" Ortiz Luis on Nov 7, 2018 7:30:00 AM

Is the housing market is slowing down because of the upcoming holidays? Who knows? You may be right. So should you just go ahead and close down your business for a month, and turn on your automatic vacation email response? We would argue no.

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6 Scary Movies on Netflix That Are Vaguely About Real Estate

Posted by Pacifico "PJ" Ortiz Luis on Oct 31, 2018 12:30:00 PM

Are all your prospects out celebrating the holiday? If so, maybe tonight is a good night to have a horror movie marathon? Here are 6 scary movies you can watch on Netflix tonight that are vaguely about real estate.

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5 Bad Pieces of Advice They Told You About Facebook for Real Estate Agents

Posted by Pacifico "PJ" Ortiz Luis on Oct 24, 2018 7:30:00 AM
It seems everybody is a Facebook expert these days...especially those who write real estate marketing blogs for a living. Why yes, I am pointing 4 fingers back at myself...but hear me out. There are a lot of ideas for Facebook marketing floating around out there, and not all of them are good.
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Topics: Social Media Marketing

Why Being a Generic Real Estate Agent is Hurting Your Business

Posted by Pacifico "PJ" Ortiz Luis on Oct 17, 2018 7:30:00 AM

You will hear some of the more seasoned real estate professionals who have been in the business for many many years complain about how low the threshold is to become an agent these days. And with so many agents, it is harder to stand out. Some agents are okay with not standing out, but could that be hurting your income?

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Topics: Real Estate Marketing

5 Social Media Platforms That WON'T Get You Real Estate Leads

Posted by Pacifico "PJ" Ortiz Luis on Oct 10, 2018 7:30:00 AM

It seems like the creation of new social media platforms has slowed down, allowing you to breathe a little and look at everything with a more critical eye. Even with major data privacy concerns, Facebook seems to maintain its dominance as the primary platform real estate agents should be using. Some competitors have popped up, but have fizzled out as fast as they emerged. So...the question is...which platforms should you not spend your time on?

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Topics: Social Media Marketing

Using Facebook Live + Face Filters for Spooky Real Estate Videos

Posted by Pacifico "PJ" Ortiz Luis on Oct 3, 2018 8:38:38 AM
Halloween is just around the corner! And now it is more than appropriate to get a little cheesy with your marketing efforts. The use of the words such as “spooktacular” and “boo-tiful” are are strange to use outside of this specific month. So why not have a little fun with how you broadcast yourself on social media?
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Topics: Social Media Marketing

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