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6 Thanksgiving Posts for Social Media

Posted by Brian Lim on Nov 26, 2019 4:15:00 AM

In this article, I will share 5 Thanksgiving posts for Social Media and 1 Thanksgiving Fun Facts infographic that you can share on Thanksgiving to start conversations and increase engagement on social media.

  1. 10 Things You Can Be Thankful For
  2. Download 5 Thanksgiving posts for Social Media
  3. Download 1 Thanksgiving Fun Facts Infographic
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Topics: Real Estate Marketing, Content for Real Estate Leads

How To Create a Real Estate Market Report [With Complimentary Template]

Posted by Brian Lim on Nov 19, 2019 4:00:00 AM

In this article, I will show you how to calculate important monthly real estate market statistics and offer a complimentary Real Estate Market Report template that you can customize.

  1. How to calculate Total Transactions (and percentage change)
  2. How to calculate Average Sale Price (and percentage change)
  3. How to calculate Median Sale Price (and percentage change)
  4. How to calculate Transaction Price Breakdown
  5. How to calculate Average Days on Market
  6. How to determine Highest and Lowest Price Sale
  7. How to determine Largest and Smallest Home on Market
  8. How to determine Available Homes
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Topics: Real Estate Marketing, Downloadable Content, Content for Real Estate Leads, Practical Advice for Brokers

Does your Facebook Feel like Fall? [With Complimentary Fall Photo Filters]

Posted by Brian Lim on Nov 7, 2019 4:30:00 AM

Social media photo filters are a fun and easy way to dress your profiles in the season. They add some spice to your photos so they stand out and they're fun! Even though I'm in California, Fall is my favorite season. That's the reason I wanted to share these social media filters with you! Get in the Fall season and use them to add some extra flare to your profile picture and cover photo on Facebook.

In this article, I will share 5 profile picture and 5 cover photo filters that you can use to spice up your real estate Facebook Business page.

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Topics: Content, Content for Real Estate Leads

63 Real Estate Blog Topics that Increase Organic Website Traffic

Posted by Brian Lim on Sep 3, 2019 11:38:28 AM

Blogging is one of the best tactics to generate organic traffic to your real estate website. Blogs are great tools that can enhance your online process, increase your search engine ranking, and convert prospects into leads. A superlative blog serves your audience and provides educational, informative, and entertaining information that helps the reader solve their problem. A comprehensive real estate blog will help a real estate prospect for each problem, at every stage of the real estate process. If you're looking to launch a real estate blog or grow your current one, you've come to the right place!

In this article, I will list 63 real estate blog topics to help you launch or build your real estate blog so that you can increase organic traffic to your website, increase your search engine ranking, and convert more prospects into leads.

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Topics: Real Estate Marketing, Social Media Marketing, Content for Real Estate Leads

3 Questions That Generate New Contacts and Leads

Posted by Brian Lim on Aug 6, 2019 6:58:11 AM

Finding new buyer and seller leads in your market can feel like an odd adventure. Like Alice searching for the White Rabbit in Wonderland, you’re not quite sure who to talk to, what to talk about, and the whole situation seems rather...unusual. There is potential everywhere and if Alice had a plan, she would’ve caught the White Rabbit – but she never does. But you’re not Alice and although Alice’s endless search for the White Rabbit symbolizes the quest for knowledge, yours is a quest for buyer and seller leads.

In this article, I will show you how to spark conversations with consumers in your market, gather their contact information, and drive them to your website.

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Topics: Real Estate Marketing, Social Media Marketing, Content for Real Estate Leads

A Simple Hack to Generate More Leads on Your Real Estate Facebook Page

Posted by Pacifico "PJ" Ortiz Luis on Jul 3, 2019 7:30:00 AM

Did you know Facebook provides your real estate business with an easy-to-use button for converting Facebook fans to real estate leads? The button they give you comes along with a wide selection of actions to take once it is pressed by a visitor. Today we have a quick guide that will show you  how to set up your CTA Button and what actions are best for real estate agents.

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Topics: Facebook Marketing, Content for Real Estate Leads

The 80/20 Rule of Content for Real Estate [With Downloadable 30-Day Content Challenge Calendar]

Posted by Brian Lim on Feb 21, 2019 4:09:00 AM

When it comes to inbound marketing, content is king. So, when it comes to content, you must play by the king’s rules. The 80/20 rule offers guidance for posting content on to social media. 80% of the content should help, educate, or entertain your consumers, and only 20% of the content should be selling your real estate service. Too much salesy talk can turn off your consumers - use this help-first, sell-later strategy to keep them coming back for more. Put yourself in your consumer’s shoes. Would you like to see listing posts all the time? Or would you like to see useful information that helps you in your home buying process? I’d pick the latter, wouldn't you?

In this article, we will review the 80/20 Rule of content and offer effective content ideas. When implemented correctly, you will increase engagement with your social media audience and drive more traffic to your website – capturing your traffic's contact information and converting them into leads. If you’re ready for a fun content challenge, we’ve created a 30-day Content Challenge calendar for you to test out the 80/20 rule!

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Topics: Real Estate Marketing, Facebook Marketing, Social Media Marketing, Lead Generation, Content for Real Estate Leads

2019 Real Estate Trends for Baby Boomers, Gen Xers and Millennials

Posted by Brian Lim on Jan 10, 2019 4:18:00 AM

In this article, we will examine the Baby Boomer, Generation X (Gen X) and Millennial generation demographics to predict their 2019 housing preferences, buying/selling behaviors and the hottest markets for each generation.

  1. Baby Boomers
  2. Generation X
  3. Millennials
  4. [Complimentary Download] U.S. Home Buyers By Generation infographic
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Topics: Real Estate Marketing, Social Media Marketing, Content for Real Estate Leads

5 Social Media Trends That Will Impact Your Real Estate Business in 2019

Posted by Brian Lim on Jan 3, 2019 6:44:56 AM

In this article, we will predict 5 major social media trends that will impact the real estate industry in 2019. The 5 social media trends include: the evolution of live videos, the surge of Instagram users, the rise of real estate apps, the popularization of digital open houses and the age of Facebook Groups.

  1. The Evolution of Live Videos
  2. The Surge of Instagram Users
  3. The Rise of Real Estate Apps
  4. The Popularization of Digital Open Houses
  5. The Age of Facebook Groups
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Topics: Real Estate Marketing, Social Media Marketing, Content for Real Estate Leads

How to Be Known, Gain Trust, and Establish Credibility in Your Local Market

Posted by Brian Lim on Sep 27, 2018 7:30:00 AM

When it comes to converting prospects into leads, the best character traits that top agents have are trust, credibility, and local fame. By enhancing these characteristics, cultivation of relationships can accelerate, referrals will pour in, and leads will come to you for problem solving or guidance. Lead generation will become much easier as your name becomes more recognizable. Earning trust and gaining credibility will take time, but it will get you there. Obviously, the best way to do this is to deliver the goods well enough so that people freely recommend you. So, let’s review different strategies that don’t involve transactions or testimonials.

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Topics: Real Estate Marketing, Social Media Marketing, Content for Real Estate Leads

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