- Attract Leads: Creating content
- Start Conversations: Comment on Facebook
- Tools for Successful Lead Generation on Facebook
- What Facebook Commenting Strategy Looks Like
If you’re like most agents, you might be doing social media wrong. A lot of agents create a post, then sit back with expectation that leads will start pouring in, but you and I both know that’s not how it works. The correct way to use Facebook is by posting AND commenting. In other words, creating relevant content and sharing it on Facebook, as well as searching through local community pages to comment on posts. People will reply to your comments, starting a conversation that can segue into a phone call.