We all love marketing…when it’s successful. The second we stop seeing results, it’s tough to fight the urge to throw in the towel. Unfortunately in real estate, marketing isn’t optional it’s a necessity. Fortunately, if you aren’t generating real estate leads through Facebook, you’re probably making one (or more) of the following common mistakes.  Why is that fortunate? Because your mistakes are easy to fix!

1. You don't have any lead capture forms on your content
2. Your content isn’t engaging/shareable
3. You don’t have any call-to-action on your page
4. Your fans and followers aren’t being directed to your website
5. You aren’t providing value
6. You Don't Have Reviews
7. You're Lacking Social Clout
8. You Don't Have an Online Community
9. You're Not Following Up With Comments or Messages

In this article, I will share 4 complimentary-downloadable real estate tools to help real estate agents grow their business:

1. Instagram Poll Posts
2. Benefits of Home Ownership Infographic
3. Email Marketing Guide
4. 2019 Lead Generation Calculator

It's that time of year again. Kids are going back to school. This means parents now have more time to look at houses. Or maybe they want to renovate and list their home in the winter? Consumers are getting used to the "back to school" marketing, so why not sneak some of your own real estate marketing in there?

In this article, I will list 10 tips that generate motivated real estate leads.

1. Door Knocking
2. Facebook
3. PPC Facebook Marketing
4. Automate lead nurturing with PropertyPulse
5. Connect IDX to Facebook
6. Lead capture form on your website
7. Referrals
8. Local Google Searches
9. Open Houses
10. Strategic Blogging
11. Website Pages - About Me

You are the ruler of your local market. Your home is like your keep, your neighborhood is like your castle, and your territory is your kingdom. As a ruler, you know the land like the back of your hand, but you might know less about its people – your people.

In this article, I will list 4 events that you can host to start building a community in your neighborhood. These events will bring your neighbors together, strengthen bonds, help you generate more business.

A real estate website needs to have the tools and information to help buyers and sellers on their journey. This is done with marketing tools and content that educate them on their problem, provide different solutions to their problem, and drives them to schedule an appointment with you. Websites can be expensive, but they should have at least these 5 features in order to be of any use to an agent or their visitors.

In this article, I will list the 5 most important features to have on a real estate website and explain the value that each of them brings to your visitors or yourself.

For any type of marketing, especially real estate marketing, there is a heavy emphasis on the visual aspects of advertising pieces. Visuals are what will capture a real estate lead's attention and stop them from scrolling. The content in those graphics is what will keep their attention.

Did you know that people are more likely to make a purchase based on a recommendation of another person? Even if it is a person they do not know? It may be worthwhile to work with local influencers to grow your business.

Vine, Tumblr, Google +, TikTok, Snapchat, Trance. Did you know that these are social networks? There are so many these days. Being on every network means better visibility right? Yes...but it might not be the visibility you want.