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How to Get More Eyes on Your Real Estate Listings

Posted by Emily Murray on Aug 21, 2018 4:32:00 AM

Sometimes you get lucky and you have the perfect lead in mind for your brand new listing. It’s in the perfect neighborhood, matches their “must-haves,” and rests comfortably within their budget. Other times, you aren’t quite so lucky. Fortunately that’s where your marketing skills come in. Naturally the more eyes you can get on your listing, the better your chance of selling it quickly.

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Topics: online marketing, Real Estate Marketing

Why Video Messaging is a MUST for Real Estate

Posted by Emily Murray on Mar 27, 2018 8:00:00 AM

Picture this - you get two messages on your phone, one is a voicemail and one is a video message. Which piques your interest first? Of course, the video! We are visual by nature and intrigued by images and video.Your leads are no different! If you haven't started video messaging your leads, now is the time to do it. Still not convinced? Viewers retain 95% of a message when they watch it in a video. When reading it in text, they retain 10%

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Topics: online marketing, Practical Advice for Realtors

The 4 Fundamentals of a Solid Real Estate Website

Posted by Pacifico "PJ" Ortiz Luis on Jan 31, 2018 6:00:00 AM

One common misconception about real estate websites is that it needs to be the Mona Lisa before you start promoting people to go to it. However...aesthetics are not the reason somebody goes to (or leaves) your real estate website. They go to your website to find HOMES.

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Topics: online marketing

Why Virtual Reality is a Game Changer in Real Estate in 2018

Posted by Emily Murray on Jan 22, 2018 8:18:00 AM

While many of us still consider virtual reality a fun pastime for entertainment purposes, it's continuing to pave the way for new uses in the real estate industry. Not sure you are ready to jump into this futuristic trend? Take a look at some of the main uses for VR in real estate and see just why so many people (agents and clients alike) are in love! 

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Topics: online marketing

SEO vs. PPC - What's the Difference in Real Estate Marketing?

Posted by Emily Murray on Jul 21, 2017 7:00:00 AM

If you furrowed your brows and scratched your head the first time you heard the term SEO (search engine optimization) or PPC (pay-per-click), you aren’t alone. When you're a real estate agent, online visibility is imperative for bringing in new leads and ultimately growing your business. Once you understand these online marketing elements, you'll see how both can greatly boost your traffic and leads.

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Topics: Real Estate Marketing, online marketing

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