Email is still a very effective and relevant medium to communicate with your audience. The new challenge is to stand out among hundreds of emails from other businesses. Easier said than done right? We’ve discussed how to increase open rates by segmenting your database into different groups based on their stage in the real estate process, location, your relationship with this, and so on. A segmented database is organized, and allows you to send the right message, to the right people, at the right time. Now we’ll focus on the next component, the subject line.
There are countless variables to change when creating effective real estate emails that increase open rates. In this article, I will show you how to write effective subject lines that will increase your email open rates!